We have a Collectors Corner on our website, which includes a dealers list and a Collectors Forum where you can post a notice regarding your collection. The Straits Times remains best-read title, with clear shift to digital The New York Times' online readership skews slightly Democratic, with more Democrats than Republicans making up its audience. The Most Surprising New York Times Readership Statistics And Trends in If you look on eBay, you will find thousands of old magazine issues, typically on sale for around $5 to $20 apiece. What is The New York Times known for? In 2020, these services attracted about 600,000 new subscribers total, marking an impressive 66% rise from the year before. The regular audiences for Sean Hannity, Rush Limbaugh and Bill OReilly continue to be dominated by conservatives: About seven-in-ten or more of each of these audiences describe their political views as conservative, compared with 35% of the general public. Most newspapers got the largest share of their profits from advertising in the past. This proprietary measurement solution is our comprehensive investigation into campaign performance and audience insights across The New York Times. DIGITAL AUDIO PRINT LUXURY ENTERTAINMENT FINANCE An in-depth look at the. We are a global brand that services the curious, whether in Manhattan, Michigan, Paris or Singapore. Print circulation in the US was at an 80-year low in 2020. The Times's select portfolio of renowned and beloved podcasts fit seamlessly into the lives of millions of curious and engaged listeners every day. The Times: monthly reach by demographic UK 2020 | Statista They are perceived to be at the forefront of changing media. The statistics I found on the reader demographic consisted of age, sex, social economic background, education and political views. The median age of a person reading a daily print newspaper is 57.9, which is younger than the median age for those who watched The Weather Channel (58.9), and the Fox News Channel (58.4) in the past week. All Rights Reserved. Large majorities of the regular viewers of Sean Hannity (66%) and The O Reilly Factor (64%) are 50 and older. Who is the blonde girl in the new Verizon commercial? Broadsheet and former broadsheet newspapers. This website uses cookies to improve your experience while you navigate through the website. 25 New York Times Readership Statistics [The 2023 Edition] | letter.ly Please create an employee account to be able to mark statistics as favorites. The Straits Times (ST) - in print, e-paper and online formats - remains the most widely accessed title, read by 44 per cent of people aged 15 and above in Singapore. Understanding our audience is at the heart of what we do. Why is this and how is this reflected by the new stories and kickers in the CSP pages we have studied? and its website attract mostly young, affluent readers, which will surely help attract advertisers once the pandemic-related financial crisis is over. The Times, daily newspaper published in London, one of Britain's oldest and most influential newspapers. Local Newspapers Fact Sheet | Pew Research Center There is a similar pattern when it comes to the family incomes of regular news audiences. In contrast, political talk shows, particularly conservative talk programs, have older audiences. The papers digital edition had 1.66 million new subscribers in 2020. Among this group, 18% answered none of the questions correctly. The New York Times target audience primarily comprises people under the age of 49, who are also the preferred demographic for most advertisers. Its readers are also very educated, with 71% having at least a university degree. What Is Time Magazine's Target Audience? - Reference.com This age breakdown shows that the paper has successfully reached its target readership and maintained its interest in the topics it covers.14 Mar 2021 Is The New York Times prestigious? Who are the writers in reading the times? The Times target audience is older with over half the audience aged 55+. According to the most recent survey, 25% of the papers readers earn between $30,000 and $74,999 per year, and 26% have an annual household income under $30,000. The papers average Sunday circulation in 2020 was 876,168 copies, more than twice the number of copies it distributes on weekdays. The New York Times Revenue Stats 64% of Times readers make weekly streaming recommendations to their friends, compared to 41% of the general population.Source: NYT Pivotal x Morning Consult October 2021. Back in 2016, the company set the goal of bringing. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 70m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. (+1) 202-419-4300 | Main Fully eight-in-ten readers of magazines such as the New Yorker, Atlantic and Harpers, and Hannity, Maddow and OReilly viewers say there are a few sources they trust more than others. In 2020, these services attracted about 600,000 new subscribers total, marking an impressive 66% rise from the year before. , most of the papers international readers come from other English-speaking countries like Canada and Australia. For example, ABC News viewers are 60% female and 40% male, whereas CBS News viewers are 70% female and 30% male. Since these do not deal with serious subjects they are labelled soft news. Your first issue mails in 4-6 weeks. There's a reason why at The Economist we don't chase the millennial Real Simple provides practical and useful solutions for simplifying every aspect of a modern woman's busy life. 25+ Fascinating Book and Reading Statistics That Show Who Readers Are Nearly two-thirds (64%) of the regular readers of magazines such as the New Yorker, the Atlantic and Harpers are college graduates, as are 63% of readers of the Economist and Bloomberg Businessweek. Founded by John Walter on January 1, 1785, as The Daily Universal Register, the newspaper began as a 2 12 . Currently, you are using a shared account. About half the public (52%) also knew that the national unemployment rate is about 8%. Interestingly, most of the male readers (49%) fall into the 35. Publishers Audience Measurement Company. The New York Times circulation in 2020 was the lowest in North Dakota, where the papers Sunday issue only had 165 copies in distribution. Is 80k a good salary in NYC? "Monthly Reach of The Times and The Sunday Times in The United Kingdom from April 2019 to March 2020, by Demographic Group (in 1,000s). Refers to readers and visitors.The websites thetimes.co.uk and thesundaytimes.co.uk are not specific to the one print title but a portal or website serving more than one title. If youve acquired too many National Geographic magazines, you may want to sell part, or all, of your collection. It attracts people from all income classes, but most (38%) earn more than $75,000 a year. , this level of trust among the American public isnt surprising. In both these countries, Times ranks as one of the most popular digital news sources. The massive online subscription growth in 2020 is very encouraging, especially seeing as some digital services prices have gone up. The newspaper is a world leader for opinion and inspiring pieces. Use Blumler & Katz Uses and Gratifications theory. Among the public, just 26% have family incomes of $75,000 or more. Majorities of the Maddow (74%) and Hardball audiences (65%) are Democrats, as are more than half of regular MSNBC viewers (58%) and regular readers of the New Yorker and similar magazines (57%). This does dip into the soft news type as The Royal Family are considered celebrities even though they are apart of the British Monarchy. According to 2020 data, The New York Times website alone had 130 million unique monthly readers. Most of its readers are young. For comparison, only 7% say theyre Republicans, while the rest either identify as Independents or dont have any political leanings. To use individual functions (e.g., mark statistics as favourites, set However, by the end of 2020, it had about 833,000 print subscribers left. Some reputable sources: national newspapers (New York Times; Washington Post); large, popular magazines (Time; Newsweek); scholarly journals (peer-reviewed); and academic books (most of our non-fiction books in Gorgas are written by academics and scholars). Even though its print readership is declining, the huge spike in online subscriptions in 2020 is certainly encouraging. Editorial Mission. What is Time magazine's target audience? - AdvertisingRow.com Regular readers of the New York Times also tend to be younger than average. Weve developed a powerful, performant, privacy-forward ad ecosystem that enables us to target the readers you need to reach with measurable impact. Here are estimated values and real-world sale prices for a selection of notable magazines. . The paper has long tried to conquer these two markets, and its efforts seem very successful thus far. [Online]. On the front page, the pug and incentive are there to grab attention and create an attraction to the audience and readers of the newspaper. The cookies is used to store the user consent for the cookies in the category "Necessary". Our first-party portfolio supports data privacy without sacrificing audience insights. The Times readership, rate card and facts Newsworks Saturday 29 April 2023 The Times Editor: Tony Gallagher Cover price: Monday - Friday 2.50, Saturday 3 Advertising site: http://newscommercial.co.uk/ Telephone: 020 7481 7000 Parent company: News UK Sections & supplements If we only look at the numbers from Q4 of 2020, we can see that the quarterly revenue has actually gone slightly up year-over-year from $508.36 million to $509.36 million. If we only look at the numbers from Q4 of 2020, we can see that the quarterly revenue has actually gone slightly up year-over-year from $508.36 million to $509.36 million. Inform campaign strategies by leveraging our first-party insights platform. But after that, the value drops dramatically. As was the case two years ago, The Colbert Report and The Daily Show have the youngest audiences of the 24 news sources tested: 43% of Colberts regular audience is younger than 30, as is 39% of the Daily Shows regular viewers. Learn more about how Statista can support your business. His short answer is, The early issues certainly do. National Geographic dealers will pay at least $200 for issues published before 1905. But they also love the New York Times, according to data from a survey conducted by the Pew Research Center in 2012. $1.771 billion of the papers $2.939 billion annual revenue that year came from selling ad space. The questions concern which party controls the House of Representatives, the current unemployment rate, the nation that Angela Merkel leads and which presidential candidate favors taxing higher-income Americans. listen to Times podcasts primarily to stay informed and learn new things, unique listeners across our network each month, Times podcast listeners learn about new brands through advertising heard on our network. The Timess storytelling brought to life. Young people (15-24) favour The Daily Star and The Sun. Still, among regular Hardball watchers, 59% are 50 or older, and 28% are at least 65. About half of the readers of the Financial Times, The Times, The Daily Telegraph, The Guardian and The Independent belong to the upper-middle or middle-middle classes (A and B in the NRS classification ), and 30% to the lower-middle class (C1). Nearly a third (32%) of regular Times readers are younger than 30. , another paper widely perceived as left-leaning, ranked second with 31%. Back in 2016, the company set the goal of bringing The New York Times subscription numbers print and digital combined up to 10 million by 2025. The source provided the additional information: "Net reach of the title across printed and digital format." The median age of a person reading a daily print newspaper is 57.9, which is younger than the median age for those who watched The Weather Channel (58.9), and the Fox News Channel (58.4) in the past week. The Times - readership figures Overview for The Times Survey period April 2014 to September 2014 Total weekly readership 1,047,000 adults (15+) Historical charts The Times had the highest brand trust score (6.35/10) of any British national newspaper or news website, ahead of The Guardian (6.24), The Independent (6.05) and The Daily Telegraph (6.02). newsmagazine Time , founded in 1923 by Briton Hadden and Henry Luce. Time magazine first appeared on March 3, 1923, and sold 9,000 copies. Just 43% of all Americans are 50 and older. could enjoy the contents of the paper as it features hard news which is what their demographic is interested in. When it was first established, the newspaper was aimed at middle-class readers, but it was soon discovered that that particular target audience wasn't as vast as they'd first thought. In 2008, this also applied to. It does not store any personal data. 44 prefer reading about tech, business, and finance-related topics. The New York Times Revenue Stats 1. The main story is 'Fee-paying schools 'save the taxpayer 20 billion', referencing to Galtung and Ruge's news values, it is a positive story but then once you read the subheading ' independent heads hit back against the threat of being charged VAT' it has that negativity. Please do not hesitate to contact me. Almost two-fifths (39%) of Americans who subscribed to digital editions of print newspapers in 2020 chose to support. While the rate at which. Other states with low print circulation included Montana (214), South Dakota (232), Wyoming (316), and Mississippi (419). California is another of the papers strongholds, with 101,061 copies of the Sunday issue in circulation. PAMCo 1 2021: April 19 Mar 20 print data fused with November 20 Comscore data FollowingBlumler & Katz Uses and Gratifications theory, i think that the readers of The Timeswantto acquire information, knowledge and understanding through the contents of this newspaper. For example, ABC News viewers are 60% female and 40% male, whereas CBS News viewers are 70% female and 30% male. The most valuable magazines in the world. 87% say that they are decision-makers within their business or career. The number of print subscribers dropped by 7.4% in 2020. Who are the target audience for the times? Peoples opinions on this move depended mainly on their political affiliation. these topics could interest an older age range, old enough to be interested in politics or have children so they're interested in school information. Almost all regular audiences were at least as likely as the general public to get this question right. Typically, readers interested in hard news come from an educated, higher class background or are people generally more interested in politics over celebrities. The Power of Writing a Human-Interest Story, How to Cite a Blog: The 4 Most Common Formats, How Much Do Copywriters Make? This is most likely because of the increase and development in NDM - new digital media - and the lack of interest from a younger age range. The Daily Mirror The Daily Mirror is a tabloid newspaper from Britain that was founded in 1903. The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. This age breakdown shows that the paper has successfully reached its target readership and maintained its interest in the topics it covers. Advertising spending in the U.S. 2020-2024, Film industry in the United States and Canada - statistics & facts, Profit from additional features with an Employee Account. Traffic volume on news websites in France 2023, News media most trusted by French consumers in France 2022, Traffic volume on online sports magazines in France 2023, Online news consumption in France 2013-2021. Seventy percent of households with income above $100K are newspaper readers. The New York Times subscriber numbers went up from 3.43 million in 2019 to 5.09 million at the end of 2020, marking a 49.4% increase year-over-year. Then you can access your favorite statistics via the star in the header. Statista. Although, we could say The Times does feature some arguably soft news based articles as it features The Duchess of Cambridge, Kate Middleton on the front page as the main image. According to memorabilia website Nostomoania, the most valuable magazine of all time is Drag Cartoons edition 27, which it estimates as holding a $169,000 US value. Among regular Rachel Maddow viewers, 57% are 50 or older and 25% are at least 65. Where was the Reading Times newspaper originally published? Who are the main readers of the New York Times? 63% of The New York Times readers are under the age of 50. How Many Subscribers Does The New York Times Have Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features. Show publisher information The Times readership demographics reveal that more women read the newspaper than men, and that 4.1 million households with children get the daily paper every month. In the first three months of 2020, the papers Sunday edition circulated 876,178 copies more than twice the circulation of its weekday issues. Write about both the main story on private schools and the government leak enquiry. Monthly reach of The Times and The Sunday Times in the United Kingdom from April 2019 to March 2020, by demographic group (in 1,000s) [Graph]. 23% of print magazine readers in Brazil are aged between . it also has many subscribers abroad. Just 22% of the public identified Germany as the country that Angela Merkel leads. 44 age bracket (older millennials and young Gen-Xers), while most females fall into the 5564 group (baby boomers). Who is the founder of the Times newspaper? Profit from the additional features of your individual account. No, they are not. However, by the end of 2020, it had about 833,000 print subscribers left. 25 New York Times Readership Statistics [The 2022 Edition] | Letter.ly While 18-29-year-olds comprise only 23 percent of the population, they. The papers readership is 51% male and 49% female, meaning that men and women read it equally. While the first issue will generally fetch upwards of $4000, the usual range is from $7-9,000, with a very few sales over the $10,000 mark. The income profiles of all three major cable news network audiences also closely track the general public. From 799,000 digital subscribers in Q1 2014, the number has gone up to an all-time high of 5.09 million in Q4 2020. to acquire information, knowledge and understanding through the contents of this newspaper. Since USA Today doesnt come out on weekends, this puts The Times in a very close second place behind The Wall Street Journal. On November 26, 2017, it was announced that Meredith Corporation would acquire Time Inc. in a $2.8 billion deal. As a trusted source of world news, Time magazines are valued for accurate content covering the most pertinent and important issues of the day. You can do quite well in NYC with 80k/year depending. You might check with nearby nursing and retirement homes, prisons, hospitals, or schools to see if they would welcome your donation. Over the last two decades, the weekday circulation went down by 63.4% from 1.12 million copies in 2000. The percentage is down substantially from 2010, when 70% knew the Democrats controlled the House. Finally, 30% of US digital subscribers opted for internet editions of their local newspapers. Certain copies of 1960 Life magazines are worth more, including those having to do with that years presidential race. Despite this, the company is still on track to reach its target of 10 million total subscribers by 2025, a goal its executives announced back in 2016. Edward Felsenthal is the Editor-in-Chief and CEO of TIME.
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